Japan learns to live with Covid-19 as locals flock to travel spots


Japan’s residents are flocking to tourism hotspots and snapping up normally hard-to-get restaurant reservations even as Covid-19 infections surge to a record, in a sign one of the slowest major economies to fully reopen is adjusting to life with the virus.

Domestic travel is booming as people enjoy their first restriction-free summer since 2019 and as still-tight border rules keep away the hordes of foreign visitors that typically crowd popular attractions.

Most residents are shaking off concerns about the current wave of virus cases, with travel agencies HIS and JTB reporting no obvious rise in cancellations. Nippon Travel Agency says any spots that become available are quickly booked.

The spread of highly contagious virus variants doesn’t seem to be dampening enthusiasm so far, even with the 7-day rolling average in new infections reaching 1,628 per million people, the highest among G7 nations.

Japan’s hospital beds are slowly filling up, reaching 48 percent occupancy as of July 27. The death rate is just 0.87 per million people, the lowest in the G7.

The zest for domestic travel suggests that the world’s third-largest economy, one of the most cautious countries in reopening and with border curbs that are only eclipsed by mainland China’s strict rules, is increasingly ready to move on.

Prime Minister Fumio Kishida has ruled out re-imposing nationwide curbs, and has said that his government may look to downgrade the status of Covid-19 to endemic after the wave, which would allow Covid-19 patients to be treated at general clinics and remove the requirement for closely tracking case numbers.

Tables at popular high-end restaurants have become easier to book as there’s no competition with foreign tourists, said Yuki Wakasaki, an official at online restaurant booking site Omakase, operated by GMO Internet.

Rental car operators can’t keep up with demand over the summer after reducing their inventory to cut costs and as supply chain disruptions roil the auto sector, according to Japan’s industry group.

Still, a continued case spike may spook local authorities and high-risk groups, like the elderly. Osaka has urged older people to refrain from going out unless necessary and Okinawa has imposed social-distancing measures.

Nippon Travel warned the pace of bookings could slow if people become more cautious, while Japan Airlines said people are likely to change plans only if restrictions come into effect.

“If the number of new cases continues to beat records, demand for travel and consumption will likely to fall despite the absence of restrictions,” said Takuto Yasuda, an economist at NLI Research Institute. “If the government declares a state of emergency, it will have a greater negative impact on the economy.”

Most Japanese are still pushing ahead with their domestic travel plans, bolstering the case for a pivot to living with the virus that would bring the country in line with much of the rest of the world.

Residents have been highly compliant with social distancing rules throughout the pandemic, with near-universal mask-wearing, high vaccination levels and limited social activity.

That has helped to keep Japan’s death rate low without the government ever officially imposing lockdowns. After more than two years of pandemic discipline, many are ready for normal life again.



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